Archive for the 'Search Engines' Category

Free Google AdWords promotional code coupons 2010

Montage!I’ve just received some more promotional coupon codes for Google AdWords. Each coupon is worth about 50 USD, and to celebrate this new decade of endless possibilities, I’m giving them all up for nothing more than the right price: Totally Free!

The coupons are good for new users, and will only work with AdWords accounts that are less than 14 days old.

UPDATE (May 01, 2010): All coupons have been handed out. Sorry I didn’t have enough for everyone, see you next time! :)

To get your free code you’ll need to do two things:

1. Link to this post from your blog (it must be a legitimate blog, e.g. not spam!).

2. Go here and fill in your name, email address, and a link to your blog.

I will send you the coupon via email within a 24 hours time, come and get it!

Please note:
1. In order to use the coupon you must be new to Google AdWords. This means that your account must be 14 days old or less!
2. You must use the coupon you get. You can’t pass it to someone else, keep it unused, publish it online, etc. If you don’t use it, tell me and I will give it to someone else!
3. After you’ve used up the coupon, you must manually stop your AdWords campaign if you wish to discontinue it.
4. The marked value of the coupon is 200 NIS, actual value in USD may vary.
5. Coupon giveaway will only continue while supplies last – hurry up!
6. All invalid requests will be ignored.

PERMALINK / SHORTLINK

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SearchBack Blogging: Reactive & Adaptive

Haven’t found what you were searching for? Check this out!

From now on, I will periodically post answers to some of the questions raised on search engine terms that led people to this blog. The idea is that if you got to hillelstoler.wordpress.com via a search engine and didn’t find what you were looking for, chances are that until your next visit the blog will adapt itself and the desired information will be waiting for you.

Reactive and Adaptive Blogging
A large part of my traffic comes from search engines. Every once in a while, I scroll through the terms that made it here, and find some worthwhile queries that, alas, remain unanswered (because I don’t even know who’s asking!). Let’s stop and think about this for a second: First someone actually took the time and searched for a specific piece of information. Then, a search engine thought about the query and decided that my blog would be a good place to look for the corresponding answer. On my blog, the person who typed in the search term did not find whatever it is he or she was looking for and probably just clicked away to some other place.

The meaning of this, is that in this case, my blog didn’t provide – not for the person and not for the search engine. Moreover, future searches for the same information will (at best) lead to the same results – until the search engine decides that there are better places to look at.

Why SearchBack Blogging
SearchBack Blogging is a simple method I’ve devised to make my blog more reactive to the needs of the readers and more adaptive to those of search engines. The idea is to reply to interesting search engine queries right here on my blog. This way I’ll have the info ready for the next person that decides to search for it. Behind SearchBack Blogging is the notion that search engines already consider my blog to be a good place to find certain types of information – I’m just giving them what they want! This will also create content that is guaranteed to be desired, because someone already searched for it – at some past point in time :)

So, check out the SearchBack Blogging Answers Page.

PERMALINK / SHORTLINK

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Free Google AdWords promotional code coupon

It’s Freebie Tuesday @ hillelstoler.com again, and I’m giving away five 200 NIS (that’s about 50 USD) worth Google AdWords coupons for free! All I ask in return is a link from your blog.

UPDATE (January 03, 2009): There are some new coupons here!

UPDATE (August 02, 2009): The coupon giveaway has ended. Thanks ya’ll!

To get your free promotional code Click Here and request a coupon – I will email it to you within 24h time!

[Hillel & Google] Relationship status: It's complicated.

You can use these coupons to start up your Google advertising campaign and to pay the Google AdWords registration fees (at least at google.co.il where such fees apply). Please note that the promotional code is intended for NEW AdWords accounts only and needs to be applied when you create your account (or a short time afterwards).

How to get the free Google AdWords Coupun?

Step 1: Make sure that you’re new to Google AdWords, or that your account is only a few days old.

Step 2: Do at least one of the following: Put hillelstoler.wordpress.com in your blogroll or link to this post from your blog and help me spread the word about the free coupons.

Step 3: Just ask for it!
I will send your promotional code ASAP (usually within less than 24h).

A note for Wiz clients & GetSocial users
If you’re an active Wiz client or if you’ve ever made a donation for GetSocial (prior to September 22, 2009) you are invited to contact me and receive your free coupon without the need to link here.

A blank Google AdWords coupon with YOUR name on it!

(Some of) the fine print:
1. You must be new to Google AdWords. This means that your account must be 14 days old or less (and that’s the 3rd time I’ve said that already!).

2. You must use the coupon you get. You can’t pass it to someone else, keep it unused, publish it online, etc.

3. After you’ve used up the coupon, you must manually stop your AdWords campaign if you wish to discontinue it.

At this point I would like to make it clear that I receive no profit out of these coupons or from Google. It’s a strictly humanitarian act :)

PERMALINK / SHORTLINK

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Hillel’s Blogging Tips & Hacks

I've always wanted to make one of these!

If you’re here, then you’re probably searching for ways to make your blog better (and get some more traffic while you’re at it!). As you already know, the internet is packed with literally millions of blog posts about this subject – so in order to avoid wasting your time I’ll skip all the obvious and generalized advice that’s been copy-pasted around the blogosphere so many times already and focus only on the things I know from my own personal experience.

1. Place a PERMALINK in the bottom of every post

Okay, I’ll admit that this is a weird tip to start up my list, but I bet that it’s something you haven’t already read ten thousand times before. So why is it a good idea to place a permalink in the bottom of your post?

First let’s define ‘permalink’: a permalink is a static link that points to a specific post. The reason I use permalinks (which seems redundant at first, because the title of each post also serves as a permalink) is to protect my blog from content theft. There are many blogs out there that take your posts and republish them as their own (it’s called sploging). Why? So they could post a lot of new content in a very short time span and use it to promote their blogs in search engines (oh, and also monetize from advertisements and link exchange while they’re at it!).

If you have a permalink in your post, every time someone steals it you will be notified by a trackback/pingback. It may not prevent people from stealing your stuff but it will at least notify you when it happens. An additional benefit is the incoming links you’ll receive from your own permalink when your post is republished somewhere else. Such links will improve your page rank and in some cases will increase your Technorati authority as well. Sploging isn’t so bad afterall, isn’t it? :)

2. Make sure your blog is optimized for Google.co.uk

First of all let’s make sure that we’re on the same wavelength here: different Google’s (Google.com, Google.co.il, etc.) will bring up different search results for the same search queries – I hope you already knew that, but even if you didn’t – you do now. No matter which country you live in, and what language you speak, it’s absolutely essential that you promote your blog/website on Google.co.uk!

This includes monitoring your position in search results for your keywords, and also publishing your AdSense ads there (in addition to Google.com and your local Google).

The reason I’m saying this is not because I’m the co-founder of Google.co.uk, it’s because of a rather unpredicted reason: Microsoft! When you select a search provider for the built in search box in Microsoft Internet Explorer 7, the default Google search is not google.com – it’s google.co.uk! This means that whoever uses IE7 as their web browser and selected Google as their search provider (but didn’t manually set it to google.com) is searching through google.co.uk!

This advice alone would probably cost you hundreds of dollars if you’ve gotten it from so called SEO “experts”, and here you are, getting it for free at
hillelstoler.com, why not link here from your own blog and help spread the word?

3. Make sure you understand incoming links

I’ll do this one real quick: one of the most important things for any website or blog in terms of traffic and SEO is incoming links (links from other websites that points to your site). There are three things you must know about incoming links:

3.1 ‘nofollow’ links are links that might get traffic to your page (via people who click on them) but will not increase your page rank. This generally includes links in comments, forums and wiki pages. So there really is no really need to spam Wikipedia after all! :)

3.2 When you link to your website it’s best to use anchor words. For example, if you want your site to appear on search engines when someone searches “La Costa Lotta” – it will be best if you could get other websites to link this anchor term to you. For example, this link: read about La Costa Lotta is much better than this one: read about La Costa Lotta here.

3.3 Incoming links from other blogs can have different values for you. A blogroll link is the best because it appears on every page and regenerates itself every time a new post is published (important for your Technorati authority). Links from inside posts are good because they’re tracked by Technorati and others, and there is also a good chance people will see (and use) them when they read the post. Side bar links are good because they are always visible, however they don’t count on Technorati, and the chances of getting any click through traffic from them are slim. Last on my list are links from pages – which are nice to have but not very great.

4. Use GetSocial

GetSocial, that’s the only unoriginal advice here, but it works, and it’s my software – so what can I say? The way I see it, social bookmarking is a lot like playing the lottery – it wastes your time in most cases, but sometimes, rarely, you can hit the jackpot in terms of traffic, and I like those odds! According to my personal experience, StumbleUpon produces the most traffic, followed by del.icio.us but I guess it’s different from blog to blog. I’ve also noticed that when people write a description for the bookmark, it returns MUCH more traffic – so please: take the time to write a short description of this post when you bookmark it!

PERMALINK / SHORTLINK

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Default

WordPress.com currently hosts 3,084,466 blogs. I’d really like to know: Is it really possible that so many of them share the same tagline?

My (Default) Weblog

I mean, c’mon, “Just another WordPress.com weblog” is good, but it’s not that great! (btw, the slightly more original: “not just another wordpress.com weblog” returns 14,700 results)

My guess is that if wordpress.com displayed “Right now in categories” instead of “right now in tags” on the main page, we would see that the most popular post category is “Uncategorized”.

How to change your blog’s tagline:
(Login to wordpress.com and select your blog) On the right side of the dashboard there is a “Settings” link – click it, edit or delete the “Tagline” field, scroll down and click on the “Save Changes” button.

PERMALINK / SHORTLINK

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Cheat Machine

Since I’ve posted here about the Hebrew UI for Second Life, I’m receiving (almost) daily search engine traffic from various Cheat Machine related queries (an amazing fact by itself!)

hillelstoler.com is generally about my own work, but since I don’t like to disappoint my visitors (and since I liked it a lot once), here is Cheat Machine 2.20 by a Forest Software. To my knowledge this is the most recent DOS version, and the only one that is Freeware:

Download Cheat Machine – Don’t get mad, get even!

Hit the keyboard with your head to continue …

Note that you will need to set the date to 1998 or so in order for this software to run.

Cheat Machine is a handy collection of cheat codes, trainers and easter eggs for antique software. I was very inspired by this specific piece of software around the mid 90’s when I began to program for DOS (using Borland’s Turbo Pascal). I liked the obsession for details and the overall fun atmosphere. The people (or person?) who made this software took their work seriously while not taking themselves very seriously – this, in my opinion, is a great recipe for (software) creation.

In the end, this is just a small piece of software that has very limited functionality, but every bit is plated in gold. It was fun to use, and you could clearly see it was fun to make. Software team leaders will argue that such “gold plating” is not only unnecessary, but also puts the project at risk and waste money and time in developing features that the customer did not pay for (while also making the software more complex and potentially buggy). Although I accept this to be generally true, I believe that in software manufacture, like in every other aspect of life, the key to success is the correct balance (which is never exactly halfway btw). You need to have something that will motivate your team and create that good vibe of excitement about the product. Let’s face it, not every project is very interesting to make, and spicing things up by adding some so called “gold plating” will not only make you proud of your work and give you the energy to successfully glide through the rest of the project, it might also give you a competitive edge because even if most people won’t notice your extra work someone somewhere probably will.

That said, never put time limitation on your software (especially if it’s freeware!) claiming that a new version must surely be available, because nothing last forever and having to change the date on my computer every time I want to run your 10 years old application is not very hot :) I could try to patch it, but the EXE is protected against just that!

PERMALINK / SHORTLINK

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Did you mean: HillelStoler.com?

Everyone who is using a multilingual browser knows what I’m talking about:

Hillel Stoler , Stoler Hillel , הלל סטולר , סטולר הלל , vkk xyukr , xyukr vkk , יןךךקך דאםךקר , דאםךקר יןךךקך , Hןךךקך Sאםךקר , hillelstoler , stolerhillel , הללסטולר , סטולרהלל

Welcome to hillelstoler.com!

PERMALINK / SHORTLINK

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Taken with FLIR Systems InfraCAM SD

Chillin' @ Heat Transfer Lab
(May 2007)

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Hillel Stoler - הלל סטולר
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